Why Small Businesses and the Middle Class are the Backbone of Our Society

Warum Kleinunternehmen und Mittelstand das Rückgrat unserer Gesellschaft sind

Have you ever wondered who really keeps our cities lively, our neighborhoods functioning, and the local economy buzzing? Spoiler: It’s not the big corporations. It’s the small and medium-sized businesses – like yours. And that’s exactly what makes you and your business so incredibly important. You are the Doers As the owner of a small […]

The 5 Biggest Mistakes Small Businesses Make on Their Website

If you run a small business, you know how important a good website is. It’s the face of your brand, the first impression for potential customers – and that first impression often determines whether someone stays or leaves. Still, many small businesses keep making the same mistakes that make their website look unprofessional and turn […]

The Future of Digital Marketing

Which Trends and Technologies Will Shape Tomorrow’s Marketing Welcome, dear readers! Today, we’re taking a little trip into the future of digital marketing. Don’t worry, this won’t be a boring forecast, but rather an exciting journey into the world of tomorrow. So, let’s dive right in and explore the trends that will define the future […]

Artificial Intelligence for Beginners

Es zeigt Roboterkatze von KatCode mit Logo auf dem Kopf

Welcome to our journey into the fascinating world of Artificial Intelligence (AI)! Let’s explore together what lies behind this exciting topic. AI is everywhere and is rapidly transforming our world. In this post, we’ll take a look at the basics, explore some exciting applications, and discuss the challenges that come with it. Let’s dive in! […]

SEO Basics for Small Businesses

Eine süße Katze von KatCode die mit einer Lupe das Internet durchsucht. Es steht metaphorisch für SEO Optimierung

Today, we’re diving into the exciting world of search engine optimization – or SEO for short. It might sound a bit dry, but don’t worry, it’s going to be entertaining and informative. Let’s jump right in! What is SEO? Think of SEO as the invisible backbone of your online presence. It’s what ensures that your […]

UX Design: What It Is and Why It Matters

Ein Mann auf der auf einem Rasemäher durch ein Labyrinth durchfährt. Es steht sinnbildlich für die Wichtigkeit von Benutzerfreundlichkeit auf Webseiten

Imagine walking into a supermarket, but instead of clear aisles and signs, everything is a mess – the milk is next to the screws, and you have to search forever to find the checkout. Frustrating, right? That’s exactly how users feel when a website is cluttered and hard to navigate. That’s why today we’re talking […]

Why a Professional Website is Important for Your Business

Ein sehr schmutziges und unaufgeräumtes Büro was metaphorisch für einen ersten schlechten Eindruck steht

Imagine you walk into an office, and everything is a mess: coffee stains on the desk, papers scattered everywhere. Would you stay or turn around? That’s exactly how potential customers feel when they come across an unprofessional website. Today, let’s talk about why a professional website is the key to your success. 1. First Impressions […]